AI safety has gone mainstream. More people than ever want to work on AI safety research, and there are real policy wins in the US, the UK and Europe. But political will and market incentives are now the bottleneck, and policy officers can't own correct implementation alone.Having built a Responsible AI program at an Accenture joint venture, I know profit-driven companies are hard to steer, but also that people inside them can shift practice in ways that compound: tighter contractual clauses, mor